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Consumer Behaviour
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Introduction to Consumer Choice
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YouTubeMarginal Revolution University
Introduction to Consumer Choice
Everyday, you make tons of decisions about consumption. Your choices about what and how much of a good to buy are influenced by the laws of supply and demand. These choices are nearly endless. For example, at Starbucks, each drink is highly customizable. In fact, they offer over 80,000 combinations! When you buy a good or make a decision about ...
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